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Domain Strategy

19 articles in this category

.app domain explained: A Founder's Guide to Naming, SEO, and HTTPSDomain Strategy
July 1, 20265 min read

.app domain explained: A Founder's Guide to Naming, SEO, and HTTPS

Launching a new project means making dozens of quick decisions. One of the first is picking a domain. This article is your .app domain explained primer…

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Is Buying Premium Domain Worth It? A Primer for Bootstrapped FoundersDomain Strategy
June 27, 20265 min read

Is Buying Premium Domain Worth It? A Primer for Bootstrapped Founders

You have a working prototype, a landing page in Next.js, and a Stripe account in test mode. Now you need the name. After thirty permutations, you find i…

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Best TLD for Startup: Choosing Between .com, .ai, .io, and .app in 2026Domain Strategy
June 19, 20265 min read

Best TLD for Startup: Choosing Between .com, .ai, .io, and .app in 2026

Picking the best tld for startup branding is one of the first real decisions founders face. It feels permanent. It affects email, SEO assumptions, and h…

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.app domain explainedDomain Strategy
June 15, 20265 min read

.app domain explained

When Google launched the .app top-level domain in 2018, it became the first open gTLD with a hard security requirement baked into the extension. For fou…

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.com, .ai, or .io in 2026: Choosing a TLD for Your AI StartupDomain Strategy
June 12, 20264 min read

.com, .ai, or .io in 2026: Choosing a TLD for Your AI Startup

The TLD landscape shifted: .ai went mainstream, .io got geopolitical, and agents started reading your domain. A practical decision framework for 2026.

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Domain Strategy
May 30, 20265 min read

Best Domain Registrar for Startups

Choosing the best domain registrar for startups is less about brand loyalty and more about not getting locked into a service that taxes you for leaving.…

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Domain Strategy
May 27, 20265 min read

Best TLD for Startup: Choosing Between .com, .ai, .io, and .app in 2026

Picking the best tld for startup feels harder now than it did five years ago. Founders used to hunt for an available .com and call it a day. Now the mar…

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Domain Strategy
May 25, 20265 min read

Is buying premium domain worth it? A Founder's Primer

Every solo founder with a half-built MVP has stared at a domain aftermarket listing and asked the same question: is buying premium domain worth it? You…

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How to Pick the Best Domain Registrar for StartupsDomain Strategy
May 15, 20265 min read

How to Pick the Best Domain Registrar for Startups

The best domain registrar for startups is not the one with the flashiest homepage. It is the one that gets out of your way, keeps renewal prices predict…

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The Best TLD for Startup Founders in 2026: A ComparisonDomain Strategy
May 12, 20265 min read

The Best TLD for Startup Founders in 2026: A Comparison

If you're registering a domain this year, you've probably asked the same question every technical founder asks: what is the best tld for startup credibi…

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namemyapp vs Cloudflare vs GoDaddy vs Namecheap: The Real Domain Cost Comparison (2026)Domain Strategy
January 26, 20266 min read

namemyapp vs Cloudflare vs GoDaddy vs Namecheap: The Real Domain Cost Comparison (2026)

Stop comparing domain prices in isolation. Learn the true cost of launching a brand and why the cheapest domain isn't always the best value. Complete pricing breakdown included.

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The Ultimate Guide to .ai Domains in 2025Domain Strategy
November 26, 20256 min read

The Ultimate Guide to .ai Domains in 2025

Everything you need to know about .ai domains: pricing, availability, registration, and whether they're worth the investment for your AI startup.

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The Complete Guide to Domain Extensions in 2025Domain Strategy
November 22, 20256 min read

The Complete Guide to Domain Extensions in 2025

Should you get a .com, .io, or .ai? Learn which domain extension is right for your business and what each TLD signals to customers.

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Domain Hacks: Creative Ways to Use TLDs in Your BrandDomain Strategy
November 15, 20257 min read

Domain Hacks: Creative Ways to Use TLDs in Your Brand

Learn how companies like Bit.ly and del.icio.us turned domain extensions into memorable brand names. Plus which domain hacks still work in 2025.

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How to Buy a Premium Domain: Complete Negotiation GuideDomain Strategy
November 9, 20257 min read

How to Buy a Premium Domain: Complete Negotiation Guide

Want a domain that's already taken? Learn how to approach owners, negotiate prices, and close premium domain deals without overpaying.

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How to Get a Domain Name for Your Business (Step-by-Step)Domain Strategy
January 6, 20257 min read

How to Get a Domain Name for Your Business (Step-by-Step)

Complete guide to getting a domain for your business in 2025. Learn how to choose, check availability, compare registrars, and register your domain in minutes.

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Domain Name Tips for Startups: 10 Rules That Actually MatterDomain Strategy
January 5, 20254 min read

Domain Name Tips for Startups: 10 Rules That Actually Matter

Skip the generic advice. These are the domain name rules that actually affect your startup's success, based on patterns from 500+ YC companies.

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.com vs .io vs .ai: Which Domain Extension Should You Choose?Domain Strategy
December 20, 20245 min read

.com vs .io vs .ai: Which Domain Extension Should You Choose?

A data-driven guide to choosing between .com, .io, .ai, .app and other domain extensions for your startup. See what successful companies use.

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Free WHOIS Privacy: What It Is and Why You Need ItDomain Strategy
December 15, 20244 min read

Free WHOIS Privacy: What It Is and Why You Need It

Learn what WHOIS privacy protection is, why it matters, and which registrars offer it free. Protect your personal information when registering domains.

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